About CNDR

Official Name :  Corporate Network for Disaster Response, Inc.

Address:  Unit 301 Transorient Maritime Building, #66 Timog Ave., Brgy. Sacred Heart, Quezon City, Philippines

Telephone No.: +632 277 1697

Telefax: +632 236 1958

Chairman: Ms. Charmain Canillas, Petron Corporation
President: Mr. Ramon Isberto, Smart Communications, Inc.
Treasurer: Mr. Demetrio P. Salipsip, Jr., American Chamber Foundation Philippines, Inc. (AmCham)
Trustees: Mr. Rafael C. Lopa, Philippine Business for Social Progress (PBSP)
Atty. Jose Maria A. Ochave, United Laboratories (UNILAB)
Corporate Secretary:   Atty. Reginaldo Hernandez
Executive Director: Maria Monina M. Flores
Finance Assistant: Josielyn N. Castro
Administrative Assistant: Jesus Noel San Jose
Partners for Resilience
Project Officer: Sarina Mae Garcia
Project Assistant:  TBA
Noah's Ark Project
Project Coordinator: Sir Jejomar Balaw-ing

Brief History

In July 1990, a 7.8 magnitude earthquake hit northern Luzon.  Baguio City was one of the larger communities that were devastated.  Some very important people were trapped in collapsed buildings yet help was slow in arriving.  This was because all roads leading to Baguio were blocked by landslides. Companies were quick to mobilize to lend their support, just as they would have done after a typhoon.  But this time, their support took a different form from merely providing relief goods.  Corporate-owned helicopters were dispatched to bring in rescue teams as well as medical supplies.  Mobile cellular communication was then a new technology and only larger companies had the handsets to lend the rescue teams.  Mining companies deployed their underground mining experts and equipment to drill into collapsed buildings and pull out survivors. This new level of participation was both gratifying and deeply disturbing.  The private sector realized that it had resources needed in a disaster that government had little or none of.  But it was also unhappy with the lack of a better-organized response by the public sector.  The most valuable lesson learned was the need to have formal coordinating mechanisms among responding companies and also vis-à-vis the government, in order to optimize the deployment of resources.  Thus was born the Corporate Network for Disaster Response or CNDR.

Developmental Approach To Emergency Response

CNDR aims to guide its members and partners to become responsible and sensitive responders. The Emergency Response Program of CNDR centers on resource mobilization and directing this effort towards the most affected, least-served disaster stricken communities and adheres to the Sphere Minimum Standards in Humanitarian Assistance. Through the years, CNDR has established credibility along this line that member corporations who have their own emergency response programs have coordinated with, and consulted, CNDR for their emergency response efforts.

Samples of packed relief items.

Some corporations and corporate foundations even direct their resources to CNDR instead of venturing into the devastated communities on their own. In turn CNDR distributes these resources based on the best information about what is needed most urgently and where the need is most acute. Such information is obtained from government sources and also gathered by CNDR’s local partners close to the affected community and by CNDR staff assigned to conduct damage needs and capacities assessment (DNCA) in the affected areas. It is the local partner organization that leads the actual relief delivery operations. This is in contrast to the way companies operated in the past not seeing the need to first acquire inputs from and encourage participation of the affected communities. However, in 2010, the CNDR has started strengthening capacities of its members to conduct their own emergency response in disaster affected communities. Trainings on emergency preparedness and response were provided to Smart Communications and AmCham Foundation. This training will be replicated to other members who are interested to mobilize their own employees to conduct relief delivery operations. In this case, the role of CNDR will be limited to coordination and provision of disaster information during emergencies. A Disaster Monitoring and Coordination System (DMCRS) using Microsoft SharePoint is currently being developed by CNDR to ensure access of its members to timely and accurate information during disasters and match the needs of the affected communities with the available resources of the private sector.

From Emergency Response to Disaster Preparedness

Dr. Cedric Daep of APSEMO during the debriefing of Flood Evacuation Drill in Malanday, Marikina.

Through the years, CNDR has evolved into an institution rendering services not only for community disaster response but more on disaster preparedness and mitigation. The aim is to increase capacities of high risk communities and reduce their vulnerabilities to cope with the impacts of disasters. The pilot project of CNDR on community based disaster risk management being supported by the private sector is the Noah’s Ark project which aims to find a safe spot in a high risk area and develop it into a safe evacuation center where people will be safe and secure and at the same time develop capacities of the local government units to prepare for flooding. Contingency plans for “zero casualty” which highlight early warning system communication protocols and evacuation procedures are being developed for all project sites. This contingency plan is being tested through community drills participated in by families located in high risk areas.

Increasing capacities of the Private Sector through Business Continuity Management

Business Continuity - another core program of CNDR.

Other than building capacities of high risk communities to prepare and cope with impacts of disasters, CNDR’s thrust is also to ensure that the business community is able to respond to the needs of its employees, continue with its operations and delivery of critical services, and correspondingly, to respond to communities in times of disasters.

For 2012 onwards, private sector preparedness will be carried out by CNDR through its Business Continuity Management program. The main focus are developing local expertise on Business Continuity Planning (BCP) and promoting the practice of BCP among the private sector. CNDR will conduct research on the level of BCP practice in the Philippines and launch conferences on BCP in partnership with Makati Business Club and American Chamber Foundation Philippines, Inc. CNDR will also develop its in-house expertise on BCP. Apart from providing services to communities affected by disasters CNDR’s thrusts also include providing service to the business sector by assisting its members in the development of appropriate disaster response programs for implementation and providing venues to raise business sector awareness.